Thu Dec 17 2015
In Part 1, we spoke about the results from the recent 2015 Digital Strategy Benchmark Report and the real opportunity for accounting firms who are willing to take the plunge into digital to create a strong competitive advantage by somewhat owning the digital space. Part 1 looked at how to use Digital as a Business Tool and reviewed customer expectations as well as using your website to capture leads and work to assist in meeting your business objectives.
This infographic provides a quick snapshot of the digital channels you should consider for your accounting firm) with recommendations on the regularity of actions for each. Please note that this is not ALL the options you should try but really just the tip of the iceberg. We believe these are a good starting point for accounting firms and measured correctly, will provide a solid base for marketing refinement in the future.
We’d love to hear about your digital requirements. Even if you don’t quite know what you need, get in touch as we can help formulate a whole digital strategy to meet your business objectives.