Most forms of digital marketing today rely on some form of data to drive the activity and ensure it remains at it’s most effective. However, as we move into the New Year, we’re going to see an even greater increase in data-backed marketing.
The majority of marketers already use social media marketing, so get ahead of everyone else before the new year to ensure your social media is up to date and ahead of the game.
Google uses content freshness as one of their ranking factors when it comes to indexing search results. This means that fresh content, is critical for SEO.
Sit back and relax, Email marketing automation can build brand loyalty, increase customer engagement and convert your customers without you lifting a finger.
Sites left with out of date software miss out on improved functionality. Learn how to keep your WordPress up to date and keep your site safe.
In a world where ?content is king? it does beg the question: what is content? Find out about how to use content to improve the performance of your website.
Not using ad rules could mean losing out on impressions. Having rules in place is like having a media buying assistant on your campaigns at all times.
Ad Extensions allow you to display more information in the same ad giving a new potential customers more reason to click through.
Google Keyword Planner is a free AdWords tool that gives some insight into search trends on Google. Use Adwords to learn about what you consumers want.
Learn about some of the things that you should expect from whoever you are outsourcing your SEO to and make sure you’re getting your money’s worth.
Although it may not be the most exciting of digital marketing channels, email marketing should remain an integral part of any digital marketing strategy.
Many businesses lose customers due to cart abandonment. Learn how to use email strategy to follow up with these customers and push towards increasing sales!
Make your marketing spend work harder and see a higher return on investment with Email Marketing by using email marketing.
Time is valuable. In just a few words your subject line needs to convince your customer that opening your email is worth their time.
In this blog post we aim to help you understand some of the core reasons why the content on your website matters and why more is better.
